With so many coaching niches to choose from, selecting the best niche for your business can be tricky.
Ideally, your ultimate health coaching niche will attract your dream clients, and it will help you smash your financial goals as well.
So how do you find the right niche for you and your business?
You could find inspiration from your own story and transformation. Or it could be a health challenge that you’re struggling with as we speak.
Regardless of where you are in the niche-discovering department, it’s important to have one. That’s because having a niche positions you as the go-to expert in your field. Also, people like to buy targeted solutions, not general ones. So, instead of saying you help “men lose weight” or “women get fit,” dig deeper to uncover your audience’s specific pain points. By niching down, you will standout to your potential clients.
Are you ready to attract your ideal clients and develop your very own thriving health coaching business? Get inspired by our list of 63 niches that health coaches like you are tapping into right now.
Weight Loss & Body Confidence Coaching Niches
1. Help chronic dieters achieve an effortless relationship with food
2. Show corporate dads how to lose 20+ pounds forever without dieting
3. Empower working millennials to go from sugar burners to fat burners
4. Prevent college students from gaining ‘The Freshman 15″
5. Help men and women drop 100+ pounds for good on a ketogenic diet
6. Re-educate corporate America on the far-reaching effects of processed food
7. Help women lose weight and gain energy so that they can confidently attack their dreams
8. Create personalized weight-loss plans for busy brides-to-be
9. Teach men how to be at peace with food and their bodies at any age
10. Break the cycle for overweight, sugar-addicted adults
Healthier Habits Coaching Niches
11. Create positive changes in employee health through corporate nutrition and fitness programs
12. Show single parents how to feed their families primally on a budget
13. Help truck drivers eat healthier on the road
14. Teach urban families how to grow their own (pesticide-free) produce
15. Help men in their prime build sustainable, healthy habits to re-energize their lives
16. Steer baby boomers away from an inflammatory Standard American Diet
17. Educate teachers and students about mindfulness, nutrition, and playtime in schools
18. Show corporate moms easy ways to incorporate self-care into their day
19. Empower women to create healthy habits that stick
20. Help parents of picky eaters swap processed foods for nutrient-dense foods
21. Lead women to stop binge and emotional eating and regain their confidence
Fitness Coaching Niches
22. Teach sedentary office workers to rediscover the joy of movement
23. Get half marathoners to a personal best with customized nutrition
24. Prevent injuries and overtraining in older triathletes
25. Help corporate dads get faster and stronger with less gym time
26. Break the chronic cardio cycle for frustrated endurance athletes
27. Make fitness fun for elementary school aged kids
28. Improve employee productivity and happiness with lunchtime movement classes
29. Show exercise-haters how to improve their fitness in 10 minutes or less
30. Teach women proper lifting techniques and how to fuel their bodies with the right foods
31. Help sales professionals maintain their fitness levels while traveling
32. Show skinny-fat guys how to transform their bodies and get in rad shape
Stress Management Coaching Niches
33. Teach burned-out professionals how to regain their energy and vitality as a mental health coach
34. Show overwhelmed teens how to manage stress and unnecessary anxiety as a spiritual coach
35. Become a meditation coach that gives overworked CEOs simple ways to de-stress on a daily basis
36. Help busy women set personal goals and prioritize their health and fitness
37. Help ambitious teenage girls free themselves from perfectionism and self-doubt as a goal-setting coach
38. Teach overachieving women how to live their best lives no matter what life has thrown at them
Balancing Hormones Coaching Niches
39. Show couples how to maximize fertility by eating the right foods
40. Help men feel 20 years younger through intermittent fasting
41. Navigate menopause for overwhelmed and exhausted working moms
42. Teach young women how to get to the root cause of their period problems
43. Work with post-menopausal women to lose those extra 10+ pounds
44. Help new moms navigate parenthood with nutrition advice, support, and at-home workouts
45. Reverse the low testosterone epidemic for men in their 40s and 50s
46. Show women how to heal PCOS and optimize their health for pregnancy
47. Optimize women’s hormones so they don’t just survive midlife, they thrive
Chronic Health Issues Coaching Niches
48. Reverse Type 2 diabetes in 10,000 people through primal living
49. Help chronically ill women heal and take back their lives without any medical help
50. Reverse autoimmune diseases with food and self-care
51. Free aging adults from chronic joint pain using natural herbs and supplements
52. Show weight-frustrated moms how to heal their guts, have boundless energy, and reclaim their body confidence
53. Guide corporate professionals to heal their IBS and SIBO forever without medications or surgery
54. Show teens how to navigate food sensitivities to enjoy a full and stress-free life
55. Get overweight men to ditch their antacids for good—and feel great in the process
56. Help women with a history of heart disease reprogram their genes and live a medication-free life
57. Reduce health care costs for companies through employee health risk assessments
Business-Building Coaching Niches
58. Help women entrepreneurs become confident better leaders
59. Teach passionate health coaches how to start and scale their online businesses
60. Show introverted health coaches how to become more visible without changing who they are
61. Guide health and nutrition professionals to build 6-figure businesses while traveling the world
62. Help women build health coaching businesses that are in alignment with their soul’s purpose
63. Show health coaches how to consistently book more ideal clients and reach full-time income
Which Niche Speaks to You?
Maybe you’ll become the go-to expert in working with overweight corporate dads. Or frustrated parents of processed food eaters. Or diabetics who are ready to ditch their medications for good.
Or maybe this list has inspired you to come up with an untapped niche that totally resonates with you on a personal level. Remember, narrowing down your niche is a key part of building a successful health coaching business. And while it may feel like you’re leaving out a huge percentage of the population by doing this, it actually positions you as an expert and attracts more people who are interested in what you have to say.
