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Another 149 Catchy Health Coaching Business Names

by: Jenn Maples
Published: November 26, 2019
Updated: September 14, 2023

Are you losing sleep over what to name your health coaching business? Maybe you’ve heard it’s best to use your own name. Or that it’s better to focus on what you specialize in. Or you just need something attention-grabbing that’s not already taken.

While all of these options are totally viable and a great place to start, there are some things you need to know before you make it official. For instance:

  • Don’t pick a name that limits how your business might evolve
  • Be sure your name is easy to remember and spell
  • Avoid choosing a name that’s being used by another health professional
  • Make sure you’re comfortable with the name, since you’ll be saying it over and over again

In the Primal Health Coach Institute course, we walk you through the process early on. Within the first month of enrollment, our students are brainstorming the perfect name for their health coaching business (which is why so many of our grads have awesome business names)!

That said, choosing a name is one of those building-business tasks that can drive you crazy. But it doesn’t have to! In today’s post, we’ll be sharing 149 catchy health coaching business names. And if you missed our previous catchy names posts, you can read them here and here.

Keep in mind that these are all existing business names, so use this list (and the ones in the links above) as inspiration to come up with your own. Looking for even more ideas? Check out this post for additional tips on how to name your health coaching business.

Your Own Name

Using your own name gives you the most flexibility. That’s because it doesn’t impact anything if your niche changes, plus your clients won’t have to remember your name and your business name, and there’s a pretty good chance that no one else has it (or at least uses it exactly like you do). If your name is hard to spell, consider using just your first name, a nickname, or your initials. See how other health coaches are using their names in their businesses:

1. HealthiBella

2. HK Wellness

3. Sophie Thurner Nutrition

4. Christina Rice Wellness

5. Denise Your Health Coach

6. Cheri Griffin Coaching

7. CB Primal Health Coaching

8. Whelan Health & Wellness Coaching

9. InKlein Performance

10. Health Coach Kait

11. Simply Samantha

12. Real Food Liz

13. What Cait Ate

14. Health Coach Carter

15. Live Well with Andrea

16. Coach Karole

17. Caroline Hind Primal Health

18. Marisa Moon Wellness

19. Mary’s Wellness Spatique

20. Jen Minnich Wellness

21. Ankeen Rose Wellness

22. Step It Up With Steph

23. Marlow’s Fitness

24. Kristen Blake Wellness

25. Health Coaching By Michele

26. Elyse Wellness

27. RJB Health Coaching

28. The Masterson Plan

29. Deb G Health

30. Ali Watts Fitness

31. The Kate Way

32. The Lyons’ Share Wellness (playing off this coach’s last name)

33. The Plante Life (same kind of play on words here)

What’s Unique About You

In the PHCI curriculum, we also talk about how your personal story can influence your health coaching business. Consider what transformation you’ve been through or what you wholeheartedly believe in. Really think about what makes you stand out as a health coach—it could be that you’re focused on real whole foods, or that you like to keep things simple, or that you believe good health comes from eating like our grandparents did. Here’s how other health coaches are using what makes them unique in their business names:

34. Functional Forager

35. The Freedomista

36. Wholesome Warrior

37. Rebelle Nutrition

38. Bliss Health Coaching

49. Klean Wellness

40. The Wellness Warrior

41. Holistic Misfit

42. KISS Health Coach (as in “Keep It Simple Stupid”)

43. Holistic Prairie Mama

44. Bee Fit Family

45. The Wholefood Wellness Coach

46. New Origins Coaching

47. Heart & Belly

48. One Man’s Balance

49. Running On Real Fuel

50. What Great Grandma Ate

51. The Good Life Architect

52. Destination Clean Living

53. Downshiftology

54. From Scratch Health Coaching

55. Trifecta Method Coaching

56. Simple Spruce Wellness

57. Against the Grain Wellness

58. Embrace Nutrition

59. Real Food Rebel

60. Nurture That

61. Living Matters Nutrition

62. Health Simplified

63. Therapy Kitchen

64. All Fired Up Health Coaching

65. Synergy Health Coaching

66. Infinite Wellness Coaching

67. Inner Fire Health Coaching

68. Bright Star Living

69. One Lean Life

70. Momentum Health Coaching

71. Gastra Girl

72. The Inspirational Nerd

73. Buckwheat To Butter

74. Herbal Intentions

What’s in It for Your Clients

While sharing what makes you unique is a great option, so is having a business name that reflects a targeted direct benefit to your client. Knowing your niche’s struggles can help you start the brainstorming process. For instance, does your niche need help making good decisions about what they eat? Are they constantly stressed out and need help letting go? Or maybe they hate exercising but still want to feel good. See how other health coaches are using this approach in their business names:

75. Out of the Box Nutrition

76. The Good Repair

77. Good Decisions

78. The Optimized Life

79. Eat Real Food Academy

80. Food Mood Gratitude

81. Enlightened Weight Loss

82. Ultimate You

83. Upswing Health Coaching

84. The Exhale

85. Feel Good Fitness

86. Living Life The Happy Way

87. The Healthy Good Life

88. Healthy Living 360

89. Brick Bodies Fitness Services

90. Changes Health Coaching & Counseling

91. Embrace the Realness

92. The Tasty Remedy

93. She’s Got Power

94. Moving Toward Wellness

95. New Vibrant Me

96. Change For The Health of It

97. Eating Mindful Nutrition and Wellness

98. Escape From Emotional Eating

99. Too Much On Her Plate

100. A New Season Food Coaching

101. Evolve Into Wellness

102. Ketovangelist Coaching

103. Sugar Coated Coach (this coach specializes in managing diabetes)

104. Glow Health Coaching

105. bCentered Health Coaching

106. Your Health Made Simple

107. Got Health?

108. Movement Over Everything

109. Nutrition Basics

110. The Fitness Rebellion

111. Sensible Nutrition

112. Autoimmune Wellness

113. Re-Align

114. Detoxinista

115. Nourish Your Needs

Where You’re Located

Do you work with clients in your area? Consider using your location in your business name. It’s great for SEO purposes, because when potential clients are searching online for a local health coach, your name will be one of the first to pop up. It can be straightforward, like including the city where you practice, or more creative, like what street you’re on, what your neighborhood is called, or a common nickname for your state. Let’s take a look at the location-based names other health coaches are currently using:

116. Grand Rapids Natural Health

117. Prime Health Denver

118. Midwest Primal Health & Wellness

119. Northwest Health Coaching

120. Elite Fitness Reno

121. Empower Change NYC

122. Wellness Minneapolis

123. Eastside Ideal Health

124. Urban Wellness SF

125. Fit Life Hawaii

126. Bend Nutritional Therapy

127. Peachtree Health Coaching

128. Cheyenne Weight Loss

129. Healthy On Hudson

130. MetroWest Nutrition

131. Wellness Olympia

132. Your Way To Health RI (RI stands for Rhode Island)

Ancestral-Health Based

If you’re a graduate of our program, you know the clear advantage you have as a Primal Health Coach. You understand the benefits of eating, moving and playing like our ancestors did. You also that in today’s society, getting back to basics (and away from processed food and chronic stress) is needed more than ever. So, be proud and include words like ‘primal,’ ‘ancestral,’ and ‘evolution’ in your business name like these health coaches have:

133. Primal Revolution

134. Primal Punk Fitness

135. Happy Primal Family6

136. Love Light & Paleo

137. Modern Evolution Health Coaching

138. The Primal Pineapple

139. Primal 40

140. Next Level Paleo

141. Primal 24/7

142. Primally Rooted

143. Primal and Centered

144. Primal Botanical

145. The Paleo Remedy

146. Wildly Primal

147. Primal Sapien

148. Ancestral Nutrition

149. Primal Utah (communicates both ancestral health and location)


Don’t let choosing a name for your health coaching business stress you out. As long as it’s easy to spell and remember, isn’t already taken by another health professional, allows your coaching business to evolve if necessary, and you’re comfortable seeing it and saying it everywhere, you’ll be in a good place.

If you haven’t already, start brainstorming your own name using these categories:

  • Your own name
  • What’s unique about you
  • The direct benefit to your clients
  • Where your practice is located
  • Whether you’re a Primal Health Coach

And be sure to check out our previous blog posts: 149 Catchy Health Coaching Business Names, 149 More Catchy Health Coaching Business Names, and How to Choose the Perfect Name for Your Health Coaching Business for more inspiration and tips.

Want some real-life examples? Click here to see how 5 real health coaches picked their perfect business names.

Now tell us what you think! Leave a comment below to start or join the discussion...

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