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Growing Your Health Coaching Business: 50 Coaches Share Their Hopes and Dreams

by: Marisa Moon
Published: October 12, 2021
Updated: September 13, 2023

The spark has been ignited, and you’re dreaming of becoming a health coach one day. What does that dream look like for you?

At PHCI, we surveyed thousands of graduates, inquiring,

“What are your long-term hopes and dreams for your health coaching business?”

The answers we received illustrate vast similarities and striking differences among health coach experiences during the early stages of aspiration.

Some coaches dream of just getting started, while others want to keep it simple or gradually switch careers. Some grads are on a mission to make a difference, and some are dreaming in vivid color…even, across the globe

In today’s article, you’ll see what 50 health coaches shared about their hopes and dreams in their new endeavor to start a health coaching business

Just Start

1. “I have to figure it out…I don’t have a clear vision yet.”
2. “To actually get started with a health coaching business!”
3. “My dream is to gain the confidence to just start! I wish to grow my business and my own confidence as a coach.”
4. “My gosh, I want to get back on track and rock this thing. I feel like it could be amazing!!!”

Keeping it Simple

5. “To help others feel as healthy as they can…including myself!
6. “To help people take control of their health, be my own boss, and have control of my time.”
7. “I’d love to take my Engineering career to part-time and be a part-time health coach. I’ll strive for more work-life balance and flexibility over my schedule. I want to help people, and aim to be the best and healthiest I can be.”
8. “I will be a genuine, articulate, informed, and supportive health coach for the next 10 years…until I am 75!”
9. “To earn a living wage, while doing something I can be proud of.”
10. “I want it to replace my job and earn a good living so my husband can retire.”

11. “To be a part-time health coach, or work in functional medicine, as an RN as well.”
12. “I dream of influencing 8-10 folks a year who, in a ripple effect, also influence more people…then, by the time I’m too old, I hope to have influenced thousands.”
13. “To spread the word that there are alternatives to the mainstream way.”

14. “To build my client base and coach more people with their workouts because my passion lies in physical training.”
15. “To be prosperous enough to make an impact on hundreds of people and support my farming dream.”
16. “I want to help at least 5 people a month with their health goals.”
17. “To incorporate coaching into my gym and chiropractic office.”
18. “To impact more people’s health, wellness, and happiness, while growing my income and building my retirement business.”
19. “I’m an RN, hoping to be hired by the hospital I currently work for, in some kind of health coaching capacity, because I need the health insurance benefits.”
20. “To supplement my chiropractic practice and transition more into coaching clients as I near retirement from active practice.”
21. “To build a small practice where I can help more people while staying home with my two young kids, mothering them freely.”

22. “To bring hope, healing, and vitality to as many folks as possible, using the profound wisdom I received from this course.”

On a Mission

23. “To be a business owner with a team of coaches who help Veterans.”
24. “Advocating for change in how autoimmune diseases are labeled ‘incurable.’
25. “To help cancer survivors heal.”
26. “The Ketonic Revolution: helping people reverse diabetes, obesity, and achieve optimal fitness.”
27. “I’m a retired RN. I would love to have a small, reliable practice helping make an impact with this patient population that I have seen ignored and under-treated throughout my career. I’m not in this for the money, so I would be happy with a comfortable, little practice.”
28. “I just want to help parents and kids not succumb to the convenience of destructive modern foods and conventional health care.”
29. “I want to move into the corporate wellness space, introducing breathwork into the workplace to reduce stress and reconnect people back to themselves.”
30. “I dream of using some of the money from my corporate team to support inner-city communities, talking to schools, with my business partner.”
31. “To build the business up to a team of coaches, hosting large seminars/retreats.”
32. “To improve the lives of at least 10,000 people to prevent chronic lifestyle disorders and possibly create a system to use in fitness centers and corporate wellness.”
33. “To help women over 50 overcome limiting beliefs around the aging process.”
34. “To have a mostly automated 28-day group program that I can run in a Facebook group, providing daily tasks and live Q&A sessions.”
35. “I would like to establish a ready-made meal business and consult others in the industry.”
36. “I really want to help people live to their fullest potential, in spirit and faith, mind and body.”

Dreaming in Vivid Color

37. “I currently have one studio, and, next year I plan to open a 2nd. Once I’ve opened up 3 or more, I plan to manage them remotely and do online coaching.”
38. “Starting with one-on-one coaching, I’d like to make a salary that I can live on. I’d love to branch out into health retreats, eventually, here in the foothills of the Smokies.”
39. “To work with 5-10 clients weekly, consistently, and to afford an admin assistant to take some stress off me. When my partner and I open a studio, that’ll be my coaching hub and cooking demo space.”
40. “To help women and families across Dallas-Fort Worth; teaching classes at local birth centers and holistic offices. I want to make an income that sustains my growing family and allows me to stay home with my kids.”
41. “I have a health coaching business that produces more than twice what I make now, over-delivers value, and creates programs for clients to help work on their mindset and take more authority to accelerate their own health goals.”
42. “To finally choose between my 2 very different desired niches and to have a steady client range of 3-5 one-on-one clients a month, plus group coaching and essentially becoming a go-to person for my coaching niche.”
43. “To help 1 million people become deliberate creators of their lives and vibrant health. To build a business that generates $1+ million per year, before I turn 60. I envision personal coaching, online programs, product sales, affiliate sales….multiple streams of revenue.”
44. “To open a Wellness Center, offering Holistic Health Coaching, a test kitchen to have food classes, a meditation and yoga area, biohacking equipment, and a fitness area.”
45. “I’d love to offer primal breaks away at our farm where we’ll have primal foods, a BBQ, yoga/movement classes, educational chats on food and where it comes from.”

Dreams Around the World

46. “To gain a roster of clients and become the lead wellness coach for top business executives in London.”
47. “I’d love to run my own business and to have a positive impact on people across the world.”
48. “To be one of the UK’s largest Primal Training cohorts for triathletes and open water swimmers.”
49. “My long-term dream is to influence the lives of 1 million people, and to inspire women from Romania and SE Europe to pursue their dreams.”
50. “I want to be the go-to person in Canada for individuals with health concerns. I want to be the Mark Sisson of Canada 🙂 “

As you can see, no health coach’s dream can be too big or too small. Allow yourself, now, a moment to articulate your own vision. How will your life improve when you become a certified health coach? 


Now tell us what you think! Leave a comment below to start or join the discussion...

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